Handbook of Partial Least Squares : Concepts, Methods and Applications

   In stock
SKU
BK0048148
ISBN13 9783540328254
Binding PAPERBACK
Author VINCENZO ESPOSITO VINZI
Language ENGLISH
Publisher SPRINGER VERLAG
Published Year 2010
Country of Origin India

33208.00

The "Handbook of Partial Least Squares (PLS) and Marketing: Concepts, Methods and Applications" is the second volume in the series of the Handbooks of Computational Statistics. This Handbook represents a comprehensive overview of PLS methods with specific reference to their use in Marketing and with a discussion of the directions of current research and perspectives. The Handbook covers the broad area of PLS Methods from Regression to Structural Equation Modeling, from methods to applications, from software to interpretation of results.